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Dr Deb Carlin’s Partners In Excellence – Mobile Website Upgrade

Dr Deb Carlin’s Partners In Excellence – Mobile Website Upgrade

It has been my great pleasure to work recently with Dr. Deborah Carlin and her amazing organization Partners In Excellence.

Work It. Read It. Live It.

The goal of this project was to take the current website and make it mobile friendly by updating the design and feel of the website interface.

Websites much like magazines and other publications are far more effective when the branding and the user interface is consistent and relates to the culture and ethos of that business or entity.

Imagine going into an Apple Store and instead of the sleek clean design we are used is replaced by the decor found in a Cracker Barrel.

It wouldn’t keep with their image or the way that Apple does things. It would distract people from the point. It’s the same with Cracker Barrel, people go there expecting to look through the store at all the various sale items the way they have always seen them. Drastic changes can cause a big drop in the appeal and what it is that draw people to a business. That’s why it is always important when doing a major transition on anything relating to a businesses brand to stay on message with all other aspects of the brand or make a purposeful transition to something new.

The Outcome was a nice transition without any loss or major changes to the design. We incorporated a new layout that allows for a simple row by row design. Within each row we can set up multiple columns allowing for flexibility when creating content. The main readable content follows a nice consistent flow that is readable on mobile devices as well as desktops and laptops.

Previous Website Design for Partners In Excellence

Previous Website Design for Partners In Excellence

Partners In Excellence - Website Redesign 2016

Partners In Excellence – Website Redesign 2016

Partners In Excellence – Website Redesign 2016

Thank you so much to Dr. Carlin and the other members of her team for making this an amazing project!

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Dr Deb Carlin’s Partners In Excellence – Mobile Website Upgrade

Video Tutorials – Staples Design Center

Staples Design Center - Storyboard 20

View The Design Center Overview Here

Sales Video – Schaeffer Oil – 2003

Sales Video – Schaeffer Oil – 2003

Click here to view a Schaffer Oil sales video.

While working at Nouveau Graphics as an Art Director I was responsible for producing this Sales Video for Schaeffer Oil.

I worked directly with Steve Brewer the Vice President of Sales for Schaeffer planning and coordinating the creation of sales videos. My responsibilities as Art Director included the acquisition of all video clips and graphics as well as the video editing and production of the videos.

Additionally I took care of recording and editing all voice over audio in the Nouveau Graphics in-house studio.