Here we have a sneak peak of an upcoming website, The Broadway Fund. This is an informational website with an information intake to help qualify leads. Through the use of a simple Goal Conversion Process we filter through Investors, Brokers and Borrowers creating a funnel process allowing for quick and immediate action with potential customers and clients.
The simple straightforward presentation of information clearly sectioned and organized helps add to the effectiveness of the website through simple flat design and clear divisions of information.
Anne Reid Products, Inc owner of StellyBelly Pregnancy Comfort Products (formerly MyMommy Love) needed to move beyond their Mom & Pop garage business approach and look, moving into the realm of Brand Building. Through a cooperative effort with Lauren Davis of Impact Marketing Cooperative a new look feel and flow was created for all online and conventional media. This work included logos for both Anne Reid Products as well as StellyBelly in addition to online and print media for StellyBelly to include an eCommerce website.
The goal was to create a straightforward sales portal for StellyBelly allowing customers to easily purchase products and pay through an online payment gateway. We also integrated this site with QuickBooks as well as UPS allowing us current financial and shipping data. This system is built on the WordPress CMS allowing for complete control of the website from the standpoint of Customer Service as well as Order Fulfillment and Shipping.
As with all of our web products this site is also integrated with Google Analytics allowing clear detailed data on not only how many people are coming to the site but where they are going and for how long. With this information it is easy to track bounce rates as well as goal conversions in the sales process making the WordPress
The Corrigan Company Business Website is a project that I worked on through OCCAM Online Consulting while working with The ORCA Partnership who was my client at the time. The Corrigan Company is a prime example of success over time. The very culture and ethos of The Corrigan Co. is predicated upon time proven processes that gets the job done right.
We worked with Corrigan Co. on creating a solid business-to-business website that would allow potential customers to read about and understand this time honored tradition of success in action.
Our solution for The Corrigan Co. involved a business to business information portal as well as a content management system allowing them the freedom to change or expand the content of the website at will. They now use the site directly in the sales process allowing customers to read more giving them an in-depth view into what Corrigan Co. does.
One of my first projects under the brand OCCAM Online Consulting was with Madison County Wood Products. I worked closely with Jim Morton, a previous associate from Staples Promotional Products and Corporate Express who now runs sales and marketing at MCWP.
This website is a straightforward brochure-ware website that allows customers and vendors a quick look at available products and services provided by Madison County Wood Products and allows MCWP the ability to change and update copy, images and video that are displayed on their site.
Madison County is a fully integrated operation from timber purchasing, logging and saw-milling through pallet assembly and delivery. We’re the second generation of a family-owned business with over 40 years in the industry and one-hundred-plus years of management experience.
The MCWP Mission: We know wood, and we know pallets. But even more, we know how to solve material handling problems of all shapes and sizes. That’s how we deliver better value to our customers dollar for dollar.
While at Corporate Express & Staples Promotional Products I worked as senior web designer and UI designer responsible for the design and UI development of over 120 online eCommerce stores. Many of the customers I interacted with were Fortune 500 companies. My normal customer contact point was usually the marketing department or creative departments.
The UI design processes involved the use of HTML and CSS to create user interfaces that helped showcase products as well as focused the customer on the goal of purchasing branded products.
This is one example of the type of eCommerce website that I worked on while at Corporate Express () and Staples Promotional Products (). I worked on a team of 4 people in the IT department of both companies. This team included our project manager, two developers and myself the UI/UX designer.
These eCommerce websites were built in aps and C#.net and integrated with a back end database system that also integrated into the order fulfillment system. My responsibility was to maintain the design, look and feel of the site in addition to prepping the product photography for use on the site. When developing a new client site I often interacted with the marketing and creative departments of the company we were working with. Many of the companies I worked with were Fortune 500 companies.
I truly enjoyed my time and the people at both Corporate Express and Staples. It was one of the most enriching experiences in my career.
While working as an Art Director at The ORCA Partnership, I was tasked with creating the TygerEye Flash Website. Tyger Eye was a video production company creating 30 second online video commercials for businesses to use in their online marketing. This website was created in 2005 when all flash websites were still a viable option online. This site included a multi-page layout that also integrated into a JavaScript and asp application allowing the contact form to be filled out and sent via email. Other features included streaming video and animation.
The Corrigan Company Business Website is a project that I worked on through OCCAM Online Consulting while working with The ORCA Partnership who was my client at the time. The Corrigan Company is a prime example of success over time. The very culture and ethos of The Corrigan Co. is predicated upon time proven processes that gets the job done right.
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